Архив метки: Top 10 Best

What’s the Importance of Google reviews? Google reviews can give businesses a big credibility boost without having to spend a dime. The many benefits of getting Google reviews include Google ranking for local SEO, leveling the playing field, increasing your online reputation, and helping mom and pop operations. So what is a Google Review, exactly? Google reviews allow any good business to prove themselves to their potential customers. People are able to go online and list their thoughts about the company without having to download an app. The reviews level the playing field where marketing hype, expensive campaigns, and slick copy become less relevant. Of course, those same campaigns and slick copy can certainly have a huge impact. But they become less relevant in the context of Google business reviews, since reviews serve as transparency and social proof rather than beautiful marketing. Any searcher can type in a search query and stumble upon businesses with reviews from actual customers and make an informed decision on whether or not they should engage with that business-with positive reviews pushing them towards conversion.

Another one of the benefits of reviews is that they provide the opportunity for a business to level the playing field in regard to local SEO. Big or small, the business who takes advantage of Google reviews is in a position to rank higher in local search results. If Google thinks that the local shop selling running shoes provides a… Читать далее »